Latest Digital Marketing News

Here’s What Facebook Really Knows About You

It doesn’t really matter how cautious you are about sharing information about yourself on Facebook, Facebook’s personal file on you is still very extensive and growing with every move you make both online and offline. Facebook has been creating a kind of map of humanity which is in line with…
Jandre de Beer
January 29, 2019

Fresh From The Press Social Media News: Vol 3

Keep up-to-date in 2019 with the latest happenings in the world of social media. This first edition for the new year looks at research findings for studies done on Facebook and even a study conducted by Snapchat. This edition also looks at the new addition to Facebook Page Stories. Research…
Jandre de Beer
January 25, 2019

Social Media Benchmark Metrics (3rd Quarter 2018)

This article looks at the results reported in AdStage's Paid Media report for the third quarter for cost-per-click (CPC), cost-per-impressions (CPM) and click-through-rate (CTR) across Instagram, Facebook, LinkedIn and Twitter. While the report mentions other platforms, this breakdown will only focus on these four popular advertising platforms. Instagram sees a…
Jandre de Beer
January 23, 2019
QnA

Podcast: 8 Burning Facebook Advertising Questions Answered

JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZhbmNob3IuZm0lMkZ2OC1tZWRpYS1zYSUyRmVtYmVkJTJGZXBpc29kZXMlMkY4LUJ1cm5pbmctUXVlc3Rpb25zLUFuc3dlcmVkLUFib3V0LUZhY2Vib29rLU1hcmtldGluZy1lMnY4OWglMjIlMjBoZWlnaHQlM0QlMjIxMDAlMjUlMjIlMjB3aWR0aCUzRCUyMjEwMCUyNSUyMiUyMGZyYW1lYm9yZGVyJTNEJTIyMCUyMiUyMHNjcm9sbGluZyUzRCUyMm5vJTIyJTNFJTNDJTJGaWZyYW1lJTNF What's up everyone? My name is Jandre and for those of you listening, this is the Version Eight podcast. So, we've decided to do a little Q n A session with our community every now and then. Usually, I'm joined by my partner Gilbert, however, today it's just me…
Jandre de Beer
January 17, 2019
Trends

Top 10 Digital Marketing Trends to Look Out For in 2019

Digital marketing trends are ever changing. With 2018 nearly behind us and 2019 on the horizon, there is no better time to start looking to the future. Most people start making their new year’s resolutions this time of the year, goals to make things better for themselves in the coming…
Jandre de Beer
December 18, 2018

Fresh From The Press Social Media News: Vol 2

This week’s edition looks at all the improvements that Instagram is implementing in order to make the site more user friendly and accessible to all. We also look at the plans that Facebook has in the pipeline for making this popular social media site more interactive for users around video.…
Jandre de Beer
December 10, 2018

Twitter Advertising: Step By Step Guide to Twitter Ads

Twittеr iѕ essentially a ѕосiаl network ѕitе that enables реорlе tо ѕhаrе brief communications. It is an essential online discussion рlаtfоrm for соmmuniсаting while rapidly turning intо another form оf intеrасtiоn, marketing аnd аdvеrtiѕing fоr a lоt of оrgаnisаtiоnѕ around thе world. Twittеr iѕ now a widеlу uѕеd оnlinе community…
Jandre de Beer
December 9, 2018